WooCommerce Done Properly
WooCommerce powers 28% of the top million e-commerce sites on the web. It is flexible, battle-tested, and has an enormous ecosystem. It is also easy to build badly — a poorly architected WooCommerce store can be slow, insecure, and nearly impossible to maintain. We have spent years building WooCommerce stores and learning what separates the good from the problematic.
What We Build
We build custom WooCommerce stores from the ground up, using well-structured child themes or block-based themes rather than page builders. We write proper PHP hooks instead of patching core files. We choose plugins carefully — fewer, well-maintained plugins beat a sprawling ecosystem of abandoned ones every time.
Integrations
Most serious WooCommerce projects require integration with other systems. We have built integrations with: Stripe, PayPal, Square, and regional payment gateways; ShipStation, Shippo, and carrier APIs; Salesforce, HubSpot, and Zoho CRM; QuickBooks, Xero, and accounting platforms; inventory management systems; and custom ERP solutions via REST API.
Performance
WooCommerce can be slow. We implement proper caching strategies (object cache, fragment cache, full-page cache excluding cart and checkout), optimized database queries, and image delivery pipelines that keep product pages loading fast even with large catalogues.